Starting a small business comes with challenges and setbacks, requiring its leaders to make strategic decisions for growth. However, the need for growth doesn’t stop once your small business has taken off. Building a thriving and sustainable small business involves...
For small businesses, a fast and reliable internet connection is crucial. Slow internet makes getting work done even harder. It can decrease productivity and ruin videoconferences. It can bog down cloud applications and prevent speedy customer service. And it might...
For the modern consumer out dining with friends, the task of splitting the bill can seem like a headache, especially if cash is not available. However, with the rise of peer-to-peer (P2P) payment services like Venmo, PayPal, and Zelle, consumers can enjoy the...
Virtual private networks, more commonly known as VPNs, have become an important tool for cybersecurity over the last few years. Thanks to the pandemic and the increase in remote work, VPN usage is up all over the world. As a small business owner, you might be...
Did you know that 8 out of 10 people in the US have a social media profile? Chances are your customers have a profile on Facebook, Twitter, Instagram, and/or LinkedIn. Using social media marketing for small business is a way to connect with your customers, talk about...
Whatever the size of your business, you want to show up in search engines. Nearly half of all searches on Google are for local businesses. Creating a local search engine optimization strategy (SEO) for your small business can help you take your digital presence to the...
Videoconferencing is an important tool in keeping employees connected, engaged, and productive. As remote work continues to be vital part of the modern workplace, understanding videoconferencing etiquette remains necessary for success. Videoconferencing in the modern...
The small business phone line is far from dead. Even in the age of email, chatbots, and social media, the phone remains the preferred method for consumers when they need to contact a small business. In fact, about 60% of consumers prefer using the phone to other...
Many small businesses run these days thanks to the internet. It powers many daily tasks, including email, online ordering, and customer service. It even helps you reach new customers by providing a platform for digital marketing. Your business may also rely on the...
Want to grow your small business? It’s time to get online. In today’s digital age, small and medium-sized business owners need to take advantage of digital real estate to be successful. The internet offers numerous solutions for small business owners, from...
Would you like to help your small business take off? Start by simplifying your finances. Knowing how to manage your finances is the foundation for a successful business. And technology is an excellent way to increase your productivity in this area. Accounting apps and...
Does sustainability matter for your business? It should. 70% of consumers think it’s important for brands to be eco-friendly. And almost half of consumers are willing to drop a brand that doesn’t align with their personal values. Focusing on sustainable business...
